BioStartup Advice

Thank you for taking the time to review our website at BioStartupAdvice.com!

Help us assess how easy/hard it is to use the website.  We will ask you to complete tasks, provide ratings, and make comparisons.

Read the following instructions.

  • You will complete two tasks on our website.
  • The website we send you to for each task will open in a new tab. Please do not close this survey! You will come back to this page after you complete each task.
  • Complete this survey after each task and click the submit button. Then continue to the next task.

Task 1:

Please locate information to counter bias against women scientists or unfair treatment in the life sciences.

  1. Click on the link (it opens in a new window/tab)
  2. Try to complete the task,
  3. Then fill out this survey
  4. Make sure to click submit for each survey

Biostartupadvice.com (Version A)

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Task 1: Locate information to counter bias against women scientists or unfair treatment in the life sciences.

N/AStrongly disagreeDisagreeNeutralAgreeStrongly agree
It was easy to find the information.
I could predict where I would find the information on the website.
I had to click too many times to find the information.
I prefer having images on the interior pages.
I found the images useful in helping me find the information.

Task 2:

Please find the steps to obtain seed funding through an SBIR/STTR grant application.

  1. Click on the link (it opens in a new window/tab)
  2. Try to complete the task,
  3. Then fill out this survey
  4. Make sure to click submit for each survey

Biostartupadvice.com (Version A)

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Usability Task #2: Find the steps to obtain seed funding through an SBIR/STTR application.

N/AStrongly disagreeDisagreeNeutralAgreeStrongly agree
It was easy to find the information.
I could predict where I would find the information on the website.
I had to click too many times to find the information.
I prefer no images on the interior pages.
I found the simple interface (no images) of interior pages useful in locating the information.

Overall Experience

After completing Tasks 1 and 2, how would you rate your overall experience?

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Overall Experience

After completing Tasks 1 and 2, how would you rate your overall experience?
N/AStrongly disagreeDisagreeNeutralAgreeStrongly agree
The navigation is intuitive.
I like the way the content is presented.
Links generally go to a page I am expecting.
I could keep track of my location within the website.
Upon completing my tasks, it was clear how to find related information to that topic.
If there was a search box, I would have started my search there.

Compare Homepages:

Repeat Task 1 (locate information to counter bias) using “Version B” of the homepage below.

  • Click on the link (it opens in a new window/tab)
  • Try to complete the task,
  • Then fill out this survey
  • Make sure to click submit for each survey

Biostartupadvice.com (Version B)

"*" indicates required fields

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Compare Homepages - Feedback

N/AStrongly disagreeDisagreeNeutralAgreeStrongly agree
It was easy to find the information.
I preferred the Version B homepage.
I found the version B homepage more efficient at locating the information.
I had to click too many times to find the information.

Website Homepage Questions:

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Website Overall

After completing Tasks 1 and 2, how would you rate your overall experience?
N/AStrongly disagreeDisagreeNeutralAgreeStrongly agree
The look and feel of the website homepage banner was professional.
The website homepage banner made me interested in the website content.
I felt like I knew what the website content was going be about.
I found the colors engaging.
I found the fonts easy to read.
I prefer photo style pictures to drawn graphics.
the website seemed boring.
There was too MUCH white space
I would come back to this website if I had a question on women in science.
I would come back to this website if I had a question about starting a business.